ABOUT PRADO CONSULTING GROUP
30 Years of Experience.
One Practical Perspective.
For 30 years, Gerardo Prado has led teams, projects, and pursuits at the intersection of architecture, business, and sports.
His career includes senior leadership and design roles on some of the nation's most prominent collegiate and professional sports facilities, as well as 10 years leading HNTB's national sports practice.
Having sat in virtually every seat—from designer and project leader to practice leader—I understand firsthand what it takes to position, pursue, and win the right work.
That experience has shaped Prado Consulting Group around a practical perspective on what the best firms do differently: how they identify opportunities, build relationships, position their teams, develop winning strategies, and prepare to perform when it matters most.
GERARDO "G" PRADO
Founder & Principal Consultant
Over my career, I have held senior leadership and design roles on 46 stadium, arena, and athletic training facility projects representing more than $4.2 billion in construction value, with individual projects ranging from $50 million to $800 million.
My experience spans the full lifecycle of major developments—from strategic planning, feasibility, and programming through design leadership, client management, team coordination, and project delivery. I have sat in virtually every seat, giving me a practical understanding of what it takes to move complex projects from an idea to a successful outcome.
That experience is the foundation of Prado Consulting Group: bringing senior-level perspective to the decisions that shape projects, teams, and pursuits—and helping clients position, pursue, and deliver their best work.
PROJECT EXPERTISE
26 - Stadium, Arena, Ballpark Projects
20 - Athletic Training Facilities
54 - Master Plans / Feasibility Studies
RECOGNITION / CERTIFICATIONS
2016 - SBJ Design & Development Power Player List
2007 - SBJ Forty Under 40 Class of 2007
2004 - Registered Architect | Missouri
OUR PHILOSOPHY
At Prado Consulting Group, we help organizations and project teams bring bold ideas to life, guiding the planning, pursuit, and delivery of sports facilities that unite communities, inspire pride, and elevate the athlete and fan experience.
Great sports venues do more than entertain, they reflect institutional values, energize campuses and cities, and create lasting impact. Achieving that kind of outcome requires more than vision; it demands clarity, strategy, and strong collaboration between owners, designers, and builders.
That’s where we come in. We work alongside sports organizations and AEC firms to plan, pursue, and deliver projects that exceed expectations, maximize long-term value, and redefine what sports venues can accomplish.
OUR VALUES
Service-Driven Leadership
We lead by serving, putting clients and partners first, and guiding projects that enrich lives, campuses, and communities.
Thoughtful Execution
Great outcomes aren’t accidental. We bring intention, precision, and care to every project and pursuit, because details matter.
Trust Based Collaboration
Strong relationships fuel great work. We build trust, respect, and shared purpose through open communication and long-term partnership.
Hands-On Leadership
Our clients work directly with seasoned professionals who pair insight with action, offering practical guidance grounded in real experience.
Strategic Insight
We stay ahead of emerging trends, evolving fan expectations, and industry-leading best practices to help clients make informed decisions and deliver facilities that remain relevant for years to come.